What is the Facebook Page Manager?
Facebook Page Manager is a free business application designed to extend page management capabilities using Facebook. For Facebook users who have been managing multiple pages at the same time, this mobile application allows them to convenient organize pages through their mobile devices. This application is part of the range of services offered under Facebook Business.
Facebook users who have been using the social platform to boost their businesses, services, or social activities, may have created a page or more. This application allows Facebook users to update, share posts, message, and interact with others on their network.
Facebook Page Manager is highly advantageous for businesses and enterprises who are using the social platform to gain market visibility. Since the application is free to download, business owners and enterprise managers practically do not have to spend any money on creating pages. However, they may have to spend on advertising to boost their pages for better visibility.
With the social media account manager, users will have the option to check for page visits, interactions, and learn other crucial information to expand their business. It includes an interactive reporting and analytics tool to gather data and use it to devise marketing strategies and promotions. In addition to its convenient features, the mobile application is designed to be compatible with the most popular devices today. Whether you are using a tablet device or a smartphone, the application’s interface easily adapts with its interactive and sleek design.
Additionally, the application allows businesses to effectively setup teams to handle their pages. For business owners with a lot of connections, building roles and effectively managing your teams can be crucial in promoting your pages. The application allows multiple users to manage your pages. Moreover, page administrators can also assign specific roles to help build content, interact with customers, answer inquiries, and more.
Facebook Page Manager Benefits
Convenience in Managing Pages
Promoting business using Facebook is one of the most effective ways to get more attention and market visibility. Facebook Page Manager provides tools to assist you on managing your pages, whether you’re a one-man army for your start-up company or you have a factory of workers managing your pages, you can easily handle your page activity without breaking a sweat.
For users that are using the social platform for business, keeping up with notifications, page visits, interactions, and all other features in promoting views can be challenging. Managing multiple pages and switching between pages can even it more difficult.
Using the Facebook Page Manager, organizing pages can be done fast and easy. The application provides page management support up to 50 pages. Users can simultaneously update each page using simplified page management tools. This allows a business on Facebook to manage their pages effectively without the need to move from one page to the other. The mobile application provides a better way to check notifications and posts. Additionally, Facebook users don’t have to install additional browser add-ons and other data tools as the application already has a built-in analytics dashboard for easy data access and monitoring.
Enhances Customer Interaction
Facebook Page Manager connects businesses and customers effectively using an effective tracking feature. Once a customer goes to the business’ page, the business application automatically suggests content and check related posts that help businesses keep their customers updated.
It does not limit itself in one social platform. Facebook Page Manager also includes tools and functions to manage cross-platform posts and messages. The application provides an option to link Facebook pages to your Instagram posts, messages, and interactions. This allows more reach by utilizing both social platforms conveniently in one inbox.
Facebook Page Manager organizes your posts, photos, videos, and comments in one section. So you could easily respond to comments or boost pages that need more views. Additionally, the notification section allows page administrators to access customer information that they share publicly. For any interaction that your page receives, the notification board shows you the people who liked, commented or followed your page. You have to option to check their profiles and gain insight on how to personalize your response.
Promotes Effective Marketing Strategies
Gaining online visibility can be difficult without the proper tools. Most businesses spend more money on advertising agencies but benefited little from it. With Facebook Page Manager, you can effectively improve your online presence without the need to invest more money in marketing firms. All the tools and information that you need in order to boost your network is readily available.
With the application’s intuitive analytics dashboard, business on Facebook can easily gauge their marketing effectiveness and improve current strategies. The application provides tools to check for page visits and monitor your page’s engagement. Facebook Page Manager’s Page Insight allows users to see their page views, likes, and user engagements in a day, week, or a month.
The reporting and analytical tool show your improvement by providing a comprehensive display of your page activity. With the application, you can easily check for content that grants a tremendous impact on improving your network. Additionally, users can easily and effectively identify patterns that would maximize page views and interactions based on the season, content, audience, and every other factor. This makes it easier for businesses to improve and develop their marketing strategies effectively.
Promoting pages can be easily done as well. In a single tap of a button, one can boost their pages immediately and see their views and engagements rise without effort. Facebook users can easily gain more followers and create deeper connections using the Facebook Page Manager app.
No Monthly or Yearly Subscription Costs
Before Facebook, companies would spend a lot on marketing agencies just to boost their products and services. With the online world changing how the marketing game is being played, business enterprise turns to applications to increase their chances of sales. Creating applications for business, however, is not free. Aspiring entrepreneurs will have to pay a subscription fee in order to keep the ball running. With Facebook Page Manager, you will have to pay nothing.
While other business applications cost more than they can provide in return, the Facebook Page Manager application is being offered for free. Businesses on Facebook doesn’t need to spend more money than what’s necessary. The Facebook Page Manager and its mobile version can be downloaded for free on Android and iOS devices.
Although, Facebook advertising services are not free of charge. Facebook users will still have to pay for boosting pages for them to reach a certain amount of views. However, the use of this application is guaranteed free.
Effectively Manage Roles
Facebook Page Manager gives more options for page administrators to handle their page activity. If you are a business owner with a dedicated marketing department and multiple employees working on the same page for content updates, keeping track of your page activities can be difficult. The application ensures that your page activity is highly organized.
The application includes a lot of features that allows users to assign roles. On the settings page, page administrators can set up roles and add agencies for effective team collaboration. Page access can be customized and page admins can allow multiple users for specific roles. You can assign people to be your page analyst, advertiser, editor, moderator, or add additional administrators. This allows users to share the task and eventually, lighten the load in managing pages.
Facebook Page Manager Features
Page Insight feature displays all the necessary information to run your pages. This feature includes total page likes, reach, and how people are engaged in your pages. This makes it easier for businesses to manage their page activity. It also includes reporting features that display data and information in an orderly fashion. You will see a full breakdown of what people do while visiting your page. It has a separate report display for comments, likes, page views, and more.
The Page Insight also contains all your page statistics from day one. All of the information can be filtered daily, weekly or monthly. This feature makes it possible for businesses to make effective and informed decisions backed with accurate page data.
Comprehensive Page Displays
With Facebook Page Manager, users can easily navigate to their posts, comments, pictures, and videos easily. All posts are conveniently arranged in one tab for easy access. On the page tab, users can easily scroll through all posts and navigate to any recent activity. Businesses can easily promote their posts by simply tapping the boost button located on each page.
On the activity tab, it displays all your new notifications, messages, and likes. It is organized effectively so that you can easily access recent activity and respond to actions to keep people engaged with your page.
If you are dealing with 5 or more pages on a regular basis, simultaneously managing and posting on one page to another could take hours of your time. Using the scheduled post feature, updating your viewers with the latest post can be done easily and hassle-free. Facebook users can easily create posts and have it scheduled for the next hour, day or in a week. Not only that it is convenient, but it also lightens posting loads and allows users to have more time to focus on other tasks.
Facebook Page Manager includes an event planner to create events online and plan schedules. This is also an effective tool to draw people to your page. Using the tool, you can schedule events for an announcement, promotion, or any big day you are celebrating. This feature can also serve as an effective survey tool to predict how many people are going to participate to your created event.
The application includes an in-app messenger to help Facebook users to check replies from people visiting their pages. Moderators can easily reply, archive, and read messages that are conveniently organized on one page. Moreover, users can also check past interactions with the person sending the message. You can see in detail what they share publicly on their profile to help you gain insights on how to deal with the customer. You can check their hometown, interests, events, and any other helpful information to help you create more personalized conversations and handle requests effectively.
The notification section of the Facebook Page Manager allows you to check every interaction that your page acquire real-time. Using this feature, you can monitor how many people likes your post. Notifications also let you know for any messages or comments coming from people about your page. If your page promotes a certain product or service, this feature is essentially beneficial to help you grow your business. With the notification board, you can respond to their inquiries quickly and effectively.
Facebook Page Manager is completely available for free to download and to use. This application is one of more applications under Facebook Business suite that helps users promote their pages using the platform. So far, there is no business subscription plan introduced nor hinted any pricing model in development.
Facebook charges for boosting and promoting pages. Prices may vary depending on the target audience and how much you are willing to spend.
Facebook Page Manager is an additional Facebook tool to manage pages while using the platform. It is accessible to any browsers in desktop computers with operating systems such as:
- Windows PC
- Mac OS
The application can also be downloaded on mobile devices supporting iOS and Android mobile operating systems. It is perfect for any business model. Whether you’re a start-up company, medium, or large enterprise, the application works best to promote your business page online.
Facebook Page Manager is available in 32 languages.
Facebook Page Manager provides support through tickets. For application users, you can visit the Facebook Business support center and submit your questions. Users have the option to select multiple topics for their concerns and a Facebook representative will respond to your inquiries through a message or email.
Additional resources are also accessible. Application users may check the top questions or the FAQ section for answers to general concerns and common problems.