Shopping Cart Software defined
In online marketing, a shopping cart is a piece of e-commerce software on a web server that allows visitors to an internet site to select items for eventual purchase. British English sites use the terms shopping basket, normally abbreviated to simply basket.
|Pinnacle cart||$44.95/mo||Visit website|
|Shopify plus||–||Visit website|
The 10 most popular Shopping Cart Software solutions
1. Wix is one of the easiest website builders on the market, packed with features, templates and design options. The site building interface is intuitive, and there are loads of site gadgets available. Hundreds of templates are available for specific businesses, such as restaurants and photography, and for other uses. It also includes an integrated shopping cart and e-commerce capabilities.
Specific features include online storage for site assets, appealing video backgrounds, animation for titles, and mobile apps. In addition, there is a free account option, a gallery of third party widgets, and strong blogging and commerce features.
The platform allows users to create a storefront by simply customising and branding one of its professional designer-made templates. It is designed to move buyers down the sales funnel, and motivate them to shop for more. Wix supports direct payments, and lets users finalise their order without abandoning the platform, which is also equipped with shipping management facilities.
The developers behind the software have also announced the beta release of Wix Code, which lets developers, and novices, build dynamic web applications.
The only thing Wix requires for somebody to get started with the program is an email address.
2. Shopify is a web-based e-commerce platform that offers a mobile POS (point of sale) system. This enables users to manage their business and complete transactions in-store as well as at markets, pop-ups, and trade shows. The e-commerce platform enables retailers to sell online and reach their customers through mobile and social media channels.
The application features inventory management capabilities that can sync with an e-commerce store so that users can see their actual inventory in real-time. It also features store management functionality, such as reporting and analytics, staff management, order history, and customer management.
The e-commerce software facilitates setting up an online shop through Shopify’s website builder and blogging platform. Payment is managed through the shopping cart feature, which is backed by 70 payment gateways.
Shopify provides SEO, email marketing, social media integration and a discount code as part of its marketing module. The stock count can be tracked in real-time, and products can be delisted when they run out.
Shopify’s analytics module can be integrated with Google Analytics to track sales, visits and referrals.
3. 3dcart is a cloud-based e-commerce solution that helps businesses build online stores with built-in shipping and payment functionalities. They can create online stores using their own designs or pre-made website themes.
After businesses set up a store, they can create product catalogues by uploading images, product dimensions, and other related information to a centralised dashboard. Additionally, users can manage orders, track invoices and implement shipping charges using third-party integrations with accounting and drop shipping solutions.
3dcart allows businesses to promote their websites on search engines and social media channels. The solution integrates with Google AdWords, Facebook profile management, social search optimisation, and more.
It also offers a shopping cart solution, which helps companies build check-out pages and accept payments with a POS application for iPads. Additionally, businesses can use integrations with third party tools that range from email marketing solutions to warehouse management systems.
4. Pinnacle Cart is an all-in-one e-commerce platform that allows merchants with little or no technical skills to start promoting and selling their products. Users can add and edit products, manage orders, create promotions, and customise their website.
It offers an extensive range of built-in features including one page and guest checkout, multi-channel search engine listing, discounts and gift certificates, the creation of wish lists, inventory tracking and a range of mobile-responsive, customisable templates. In addition, Pinnacle Cart enables recurrent billing, and comes with extensive SEO functionality and reporting tools, including integration with Google Analytics and Google AdWords.
Admin features include unlimited administrative accounts, and restricted access and permissions. Pinnacle Cart integrates with over 30 payment gateways, including PayPal, Stripe, Sage Pay, and Worldpay.
5. Shopify Plus is a variation of the Shopify solution, offering an enterprise-level platform that is capable of supporting high volume merchants.
Shopify Plus is built to handle intense levels of traffic, and there is no limit to the sales volume, the number of products or the bandwidth. The solution allows businesses to sell online, instore with Shopify’s POS system, and on Facebook and in Pinterest. In addition, Shopify Plus can accept payment from over 70 different payment gateways, including PayPal and Bitcoin, allowing stores to sell in multiple regions, and in different languages.
Businesses have complete control over the look and feel of their websites, which allows them to define the layout, content and branding in any way that they want. In addition, Shopify Plus can enhance a store’s capabilities by offering thousands of professionally built apps.
6. Squarespace is one of the best all-in-one website building solutions, and can be used to launch blogs, business sites, e-commerce stores, and much more. The software is subscription-based and hosting and domain names are provided with the subscription.
Squarespace is very easy to use, even for beginners, with a clear, intuitive and powerful interface. Publishing new content is simple as well, and is custom Layout Engine lets users arrange blog content how they like through drag and drop.
It is also an ideal solution for those who want to earn money from their websites. Product pages can easily be added to start selling immediately. Virtually anything can be sold on pages created with the app, from physical goods to downloadable products and services. A shopping cart can be added to a page with every single product having its own page and URL.
There is a wide range of attractive and modern designs from which to choose, and a range of the most important features are built-in from the start, whilst external plug-ins are available.
7. Volusion is a scalable e-commerce and shopping cart platform which provides a host of tools for users to build a fully functioning online store. They can set hundreds of products, access mobile responsive themes, and offer subscription billing to customers. Additional features include mobile e-commerce, social media tools, automatic tax rates, eBay/Amazon integration, Deal of the Day feature, Customer Loyalty Plans, newsletters, and more.
Volusion caters to a broad range of industries, such as apparel, beauty and health, food and beverages, jewellery, automotive and electronics.
8. PrestaShop is a free, open source e-commerce platform, which is user-friendly, flexible and reliable. It has multiple features, tools and settings, all accessible via an easy, intuitive interface. It can also be accessed via a mobile device like tablet or smartphone.
Features include responsive design, support in multiple languages, enhanced analytics and reporting, and an array of marketing tools including newsletters, affiliates management and social media integration. Users can also connect several stores with different domain names, managing them through a single admin panel, whilst there is in-built SEO functionality, including the ability to customise meta tags and descriptions easily, and to create search engine-friendly URLs.
9. WooCommerce is an e-commerce management plug-in for WordPress. It offers website management, order management, customer management, sales optimisation and cost calculation within a suite. It is designed for small and mid-size businesses, and allows users to sell both physical as well as digital goods online.
WooCommerce features website management, which allows users to create e-commerce websites using customisable themes, product page layouts and check-out page designs. The product also features order management, which allows users to manage customer checkouts, refunds, and returns.
The solution features shipping cost and sales tax management, which allows users to calculate taxes based on shipping volumes and local tax regulations. The product also allows users to manage different shipping methods, such as pick-up, local delivery, and shipping services.
10. BigCommerce is a website builder with the primary focus on getting online stores up and running. It offers two generations of themes/templates – Stencil, and Blueprint, its legacy theme pack. There are 12 template categories on offer, ranging from animals and pets, to toys and games, although users can also upload their own templates. All templates are responsive and easily customised – for example, if users want to edit their homepage, layouts, fonts, images, or blogs.
The main dashboard provides a complete view of orders, both current and historic, and users can also manage shipments, tracking numbers, gift cards and order status. Meanwhile the Products tab allows users to view, add, delete, import and export products,
In addition, BigCommerce offers a range of customer information and statistics, and there are advanced marketing capabilities.
There is a native mobile app for Android and iOS devices.
Choosing the best Shopping Cart Software
There is a very large range of Shopping Cart Software products on the market, usually forming part of a larger e-commerce platform. Given the wide choice then, users should define their own needs and requirements first, and then find solutions that best meet those criteria.
One proviso, however, is that many products have been designed with the US market in mind, and may not be best suited to international environments, when it comes to features like calculation of shipping rates and sales taxes. Therefore, if you are an international client, make sure that the solution of your choice will work in your local country or area.
Types of Shopping Cart Software
Shopping Cart Software is primarily distinguished between method of deployment, with the principal method of categorisation being whether a solution is licensed or bought as Saas (Software-as-a-service).
Shopping Cart – or Shopping Basket- software is an e-commerce solution that allows visitors to an internet site to select items for purchase. Such software applications are typically found in broader e-commerce programs, and also in some web builder programs that are designed to get users, with little or no technical experience, up and running online stores easily. In addition, such systems are typically integrated with payment gateways.